Anatomy of a Journal Format Half 1 – 15 Phrases and Definitions

On this video, I'll undergo over 15 editorial phrases and definitions you could be accustomed to in case you are planning to design magazines. We'll study kickers, stand-firsts, bylines, pull-quotes, and a lot extra by analysing the work of my favorite editorial designers and artwork administrators.


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0:00 – Intro
0:36 – Examples and Artists
1:40 – Headline
2:33 – Format / Picture
3:00 – Show sort
4:08 – Kicker
4:33 – Intro / Stand-first / Deck
5:37 – Byline
6:11 – Physique copy
6:40 – Lead
7:00 – Nut Graf
7:30 – Baseline
8:55 – Subhead
10:16 – Pull quote
11:27 – Header / Footer
12:02 – Folio
13:00 – Working head / toes

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32 thoughts on “Anatomy of a Magazine Layout Part 1 – 15 Terms and Definitions

  1. Destiny Blair says:

    Hello! I wanted to thank you for explaining the structure. I was alway interested in fancy design layouts, but I didn't know the design language and university didn't teach us about it. It's much more clear to my head 🙂

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